If you want to be successful as a consultant, you need to establish yourself as an expert in your industry. Your clients hire you not because you’re a consultant, but because you are an expert in an area they need help with in their business.
To compete in your industry, whether it’s marketing, finance, law, or any other, you need to have CREDIBILITY. Without credibility, people won’t trust your expertise and they won’t call upon your consulting services. Today, this starts with a solid website and online presence.
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Why a Trustworthy Website Matters
The first thing a potential client is going to do when they are looking to hire a consultant is check them out online. Therefore, if you’re not online, you are already out of the running. If a potential client does visit your website,